Available for New Opportunities

I drive D2C growth & build digital brands.

Marketing Manager with 5+ years of experience across D2C e-commerce, performance marketing, lifecycle marketing, brand growth, and integrated digital campaigns.

What I Bring to the Table.

D2C E-commerce & Shopify

Expertise in D2C E-commerce Marketing, Shopify Store Optimisation, Conversion Rate Optimisation, and Customer Journey Mapping. Proficient with platforms like Shopify and WooCommerce.

SEO & Growth

Driving organic growth through Content Marketing, On-Page SEO, and Keyword Research.

Marketing Analytics

Strong technical capabilities using GA4, Google Analytics, Google Tag Manager, and Google Search Console.

CRM & Automation

Managing Customer Retention and Lifecycle Marketing. Hands-on experience with Klaviyo, Mailchimp, and Zoho CRM.

Paid Media

Scaling Lead Generation and Performance Marketing strategies. Managing advertising campaigns across Google Ads and Meta Ads.

Brand Strategy & Campaigns

Leading Brand Strategy & Positioning, Social Media Strategy, and Influencer Marketing. Executing Integrated Digital Campaigns and Brand Communication.

Professional Experience.

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Our Karma Clothing

Jan 2025 - Present

Marketing Manager

  • Executed D2C marketing campaigns across Shopify, Instagram, email, and retention channels driving revenue growth.
  • Scaled Instagram engagement and organic reach through viral reel strategy, creator partnerships, and trend-led content.
  • Expanded email subscriber base by 180%+ via Shopify popups and lifecycle campaigns while maintaining a 32-38% open rate.
  • Led 20+ campaign launches including seasonal drops, influencer collaborations, and promotional activations.
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KPL Tech Solution Pvt. Ltd.

Apr 2023 - Dec 2024

Business Development Manager

  • Generated ₹1.8Cr+ in new business revenue through consultative B2B sales across E-commerce, Retail, and Healthcare.
  • Acquired 22+ new clients through outbound prospecting, lead generation, and solution-driven acquisition strategies.
  • Managed full sales pipeline in Zoho CRM while developing proposals and client-facing marketing collateral.
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InstaServ India Pvt Ltd

Aug 2020 - Mar 2023

Business Development Executive

  • Managed 35+ active client accounts across lead generation, onboarding, sales coordination, and relationship management.
  • Generated 60-85 qualified leads per month through CRM-led outreach, strategic prospecting, and relationship follow-ups.
  • Recognised as Top Performer for 9 consecutive months for consistently exceeding revenue targets and conversion benchmarks.

Certifications & Credentials.

HubSpot Certificate

Email Marketing Certified

HubSpot Academy

Google Analytics Certification (GA4)

Google

On-Page SEO and AI Search Essentials

Semrush

Digital Marketing Strategy

University of Illinois